We are a
grassroots movement aimed at bringing back the forgotten joy of the great American
drive-in. Thanks to the wonders of modern technology, what used to be
a dark and decrepit warehouse wall springs to life with the sublime sights
and sounds of a big screen movie. The MobMovement began in Berkeley, CA,
and has been expanding with chapters in cities across the country.
Yes, HollywoodMobMov is part of the community
of Mobile Movies. Our screenings are held in and around the Greater Los
Angeles area. More information about the MobMov and
it's many chapters is at www.MobMov.org
Simple. Sign up to our mailing list at MobMov.org. Showings
will be held at various locations all around the Los Angeles area. The day
before each Mob, we'll e-mail everyone with the location and the
movie. If you want to join in, all you have to do is fill your car with
your friends and find the spot.
The exciting bit about the MobMov is that its almost
never held in the same place twice. At the start of the show, you'll tune
your radios into the station specified at the beginning of the film, and
then sit back and relax.

Definition of a Mobile Movie A "mobile movie" or mobmov for short, is quite simply a
drive-in that drives-in. Participating in a mobmov is very
similar to attending a drive-in from the days of old, except
now the projector is located inside and powered by a car, and
the audio is piped in stereo over the FM band to your car.
It’s a new technological twist to a nostalgic idea.
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Of course we are! We most closely resemble and revere
the Santa Cruz
Guerilla Drive-in. But we've gone beyond that original concept. In a
traditional GDI like Santa Cruz, a bunch of guys would haul out a
projector, some marine batteries, a screen, and some speakers to a park.
Everyone in the know would in turn bring blankets and sit down. This is a
very cool thing to do, but it's not a "drive-in" in most senses of the
term. Our goal was to create a true "drive-in" experience by enclosing the
projector and an FM transmitter inside a car. Participants drive in to a
parking lot, tune their radios, and watch their favorite flick from the
comfort of their car. As far as we know, we're the first ones to attempt
this (or not).
This new
approach is better for a variety of reasons. Drive-ins were popular
originally because it was like having your own private cineplex - if you
wanted privacy, you'd just roll up your windows. If you wanted to be part
of a community, you'd roll them down, open your doors, maybe even walk
around. Secondly, while a traditional GDI only operates in the summer, you
can stay in your car with the heater running while participating in a
mobmov. That's rain or shine folks and folketts.
Our name
contains far more significance than simply being short for "Mobile Movie".
Mob: much like Flashmob and similar movements, the MobMov is organized
over the internet, appears for a short time in a random location, and
disappears just as quickly as it came. Try that with your parents'
drive-in! Movment: we like to think of ourselves as movie
mercenaries of sorts - we bring free movies to the community, providing a
new, wholesome night-time use for the forgotten areas of town.
Los Angeles specific Questions? Comments? E-mail us at mobmov@workprint.com.
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